Privacy Policy

Last Updated: September 2026

Welcome to No Limit Performance (“we,” “us,” or “our”). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and protect your information when you visit our website (nolimitperformance.pk), visit our physical shop, or make a purchase from us.

This policy is issued in accordance with the laws of Pakistan, including the Prevention of Electronic Crimes Act (PECA) 2016, the E-Commerce Policy of Pakistan, and the Islamabad Consumer Protection Act 1995 (as amended in 2020). We also align with international privacy best practices in anticipation of Pakistan’s forthcoming Personal Data Protection Act.

1. Information We Collect

We collect the following categories of personal information:

1.1 Information You Provide Directly

• Contact & Identity Information: Full name, email address, phone number, and shipping/billing address.
• Payment Information: Bank account details (for bank transfer payments), Easypaisa/JazzCash account numbers (for mobile wallet payments), and transaction reference numbers. We do not store full banking credentials on our servers — payment processing is handled through the respective banking/mobile wallet channels.
• Account Information: Username, password, and preferences if you create an account on our website.
• Communication Data: Records of your correspondence when you contact us via email, phone, WhatsApp, or our website contact form.
• Vehicle Information: Make, model, year, and engine specifications you share with us for parts compatibility verification.

1.2 Information Collected Automatically

• Technical Data: IP address, browser type and version, operating system, device type, and screen resolution.
• Usage Data: Pages visited, time spent on pages, click patterns, referring website, and search queries used on our site.
• Cookie Data: See Section 7 below for full details on cookies.

2. How We Collect Your Information

We collect data through the following touchpoints:

• Checkout Forms: When you place an order (as a guest or registered user).
• Account Creation: When you register for an account on our website.
• Contact Forms & Direct Communication: When you reach out to us via our website contact form, email (info@nolimitperformancepk.com), phone (0334 5353153), or WhatsApp.
• Newsletter Signup: When you subscribe to receive promotional emails or product updates.
• In-Store Visits: When you make a purchase or inquiry at our physical shop at F-10 Markaz, Islamabad.
• Automated Technologies: Through cookies and similar tracking technologies when you browse our website.

3. How We Use Your Information

We use your personal data for the following specific purposes:

• Order Fulfillment: To process and confirm your orders, verify payment, arrange delivery through courier services, and send you order status updates via email or SMS.
• Customer Support: To respond to your inquiries, assist with returns or exchanges, and provide technical guidance on parts compatibility for your vehicle.
• Delivery & Logistics: To share necessary delivery details (name, address, phone number) with our courier partners so your order reaches you.
• Marketing Communications: To send you promotional offers, new product announcements, and seasonal sale notifications. You can opt out at any time by clicking the “unsubscribe” link in our emails, replying “STOP” to our SMS messages, or contacting us directly.
• Website Improvement: To analyze browsing patterns, improve site navigation and user experience, and optimize our product catalog.
• Legal Compliance: To comply with applicable Pakistani laws, respond to lawful government requests, and protect our legal rights.
• Fraud Prevention: To detect and prevent fraudulent orders, unauthorized access, and misuse of our services.

4. How We Share Your Information

We do not sell, rent, or trade your personal data to third parties for marketing purposes. We share your information only with the following categories of trusted parties, and only to the extent necessary:

• Courier & Logistics Companies: We share your name, shipping address, and phone number with courier companies (such as TCS, Leopards Courier, M&P, or Trax) to deliver your orders.
• Payment Processors: We share transaction details with Easypaisa, JazzCash, and banking institutions solely to process your payments and issue refunds.
• Website & IT Service Providers: We work with hosting providers and IT support services that help us maintain our website. These providers are contractually obligated to keep your data confidential.
• Legal & Regulatory Authorities: We may disclose your information when required by Pakistani law enforcement, courts, or regulatory bodies, or to protect our rights in legal proceedings.

5. Data Storage and Protection

We take the security of your personal data seriously and implement appropriate measures to protect it:

• Access Controls: Access to customer data is restricted to authorized personnel who need it to perform their duties.
• Secure Transmission: Our website uses HTTPS encryption to protect data transmitted between your browser and our servers.
• Secure Storage: Customer data is stored on secure servers with industry-standard protections. [CONFIRM WITH CLIENT] (Suggested: hosted on reputable cloud infrastructure with encryption at rest and in transit.)
• Staff Obligations: In compliance with Section 38 of PECA 2016, any unauthorized access to or disclosure of your personal data by our staff is strictly prohibited and is a criminal offense punishable by up to three years’ imprisonment and/or a fine of up to PKR 1,000,000.

While we strive to use commercially reasonable means to protect your personal information, no method of electronic storage or transmission over the internet is 100% secure. We cannot guarantee absolute security.

6. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes described in this policy:

• Order & Transaction Records: Kept for a minimum of [CONFIRM WITH CLIENT] (suggested: 5 years) to comply with tax, accounting, and legal obligations under Pakistani law.
• Account Information: Retained as long as your account is active. If you request account deletion, we will remove your data within 30 days, except where retention is required by law.
• Marketing Data: Retained until you unsubscribe or request removal.
• Website Analytics Data: Aggregated and anonymized data may be retained indefinitely for business analysis.

7. Cookies Policy

Our website uses cookies — small text files stored on your device — to enhance your experience:

Managing Cookies: You can control or delete cookies through your browser settings. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling essential cookies may prevent you from using certain features of our website, such as the shopping cart.

8. Your Rights

Under applicable Pakistani law and our commitment to transparency, you have the following rights:

• Right to Access: You may request a copy of the personal data we hold about you.
• Right to Correction: You may request that we correct any inaccurate or incomplete data.
• Right to Deletion: You may request that we delete your personal data, subject to our legal obligations to retain certain records (e.g., tax/accounting records).
• Right to Restrict Processing: You may request that we limit how we use your data in certain circumstances.
• Right to Object to Marketing: You can opt out of marketing communications at any time.

To exercise any of these rights, please contact us at info@nolimitperformancepk.com or call 0334 5353153. We will respond to your request within 15 business days.

9. Children’s Privacy

Our website and products are intended for adults (18 years and above). We do not knowingly collect personal information from children under the age of 18. If you are a parent or guardian and believe your child has provided us with personal data, please contact us immediately at info@nolimitperformancepk.com, and we will take steps to delete such information.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make significant changes:

• We will update the “Last Updated” date at the top of this page.
• For material changes, we will notify you by email (if you have an account) or by prominently posting a notice on our website.

We encourage you to review this page periodically to stay informed about how we protect your data.

11. Contact Us for Privacy Inquiries

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your data, please contact us:

• Business Name: No Limit Performance
• Proprietor: Khaliq Noor Afridi
• Address: Shop No. 16, Al-Mansoor Plaza, F-10 Markaz, F-10/4, Islamabad, Pakistan
• Phone/WhatsApp: 0334 5353153
• Email: info@nolimitperformancepk.com